In the leasing world, your calendar is often the heart of your workday. And the big tech companies (ahem, Google, Microsoft) want to cage your heart in their duopolistic shackles. Unfortunately, they’re pretty damn good at it. But with today’s announcement, we’re sighting our slingshots squarely on these Goliaths. ShowMojo now supports calendar integration with Apple iCloud and other CalDAV-based calendaring systems.
When it comes to Leasing Automation, ShowMojo is the first and most powerful residential rental scheduling platform, a best-of-breed digital marketing and syndication system, an innovative and one-of-a-kind dynamic prospect nurturing framework, and a digital access powerhouse for smartlocks (MojoLock G3) and digital lockboxes (MojoBox). In addition to all of that, did you know ShowMojo has a powerful applicant collection and screening system that picks right up after a successful showing? And we’ve now added two more stitches to make this whole package even better.
The wall between Leasing Automation and Entrata users is no more. Because today we’re announcing ShowMojo’s new Entrata integration. If you are an Entrata user, it’s time to celebrate everything this means for your workflows, communication, prospect nurturing, scheduling, and a lot more.
Leasing (and sales) can be a cutthroat game. Coffee’s for closers, Always Be Closing, and all that. That is until the new, customer-requested feature we’re announcing in this blog post. Let’s just say it’ll bring a trickle of tranquility to the leasing turf wars… a quantity of kumbaya to the chaos of lead assignment… a lighter touch to those leasing love triangles. This feature is going to make assigning leads and splitting up work a lot easier for you and your agents.
Conventional wisdom says allowing pets will reduce your market times. But, we’ve looked at data from over one hundred thousand ShowMojo rental periods, and what that data has to say may surprise you. When it comes to pets, you don’t need to allow pets to keep market times lower. The real key is to be clear about your pet policy.
How’s that for a clickbait headline? Even better, it’s true. Hot off the digital presses. ShowMojo is once again syndicating some listings to Zillow for free. We had the urge to bombastically over-share straight away. We neither had the time nor the mental stamina to commission a real blog post.
Are you sitting down? If not, find a seat. Because this quarter’s national leasing market update isn’t pretty.
We’re going to talk through some interesting charts below. But, (spoiler alert) no matter where we looked, days on-market, leads per on-market period, and rent reductions, it’s all going the wrong way.
You know those days and weeks. It’s just a firehose of emails spraying at you and your leasing team, saturating your inbox. We built ShowMojo more than a decade ago to handle that very issue. So every inquiry instantly receives an on-message response. Moreover, the lead can then self-schedule and self-direct their leasing journey and into one of your available listings. All this while your team is busy attending to other matters. Many ShowMojo customers very successfully stop here and leave Leasing Automation to handle all the communication and coordination with prospects and third parties. But that’s not the end of the story. Not for everyone. We get it.
If you’re doing self-guided tours, your newest line of defense against fraudsters just shot out of beta. And it’s as simple as picking up the phone. Whether you’re already following our Self-Show Security Best Practices, or you’re a bit lax, our Phone Call Verification feature is there (only when you really need it) as your last line of fraud defense.