2024 Q1 Market Update: Where We’ve Been, Where We’re Going

In the market updates we released for February, May, and September of 2023, we warned of an increasingly soft rental market. Now we’re in the thick of it. Yes, there are some locales that might be an exception. But, nationwide, the applicants-without-effort party has been over for some time. By now, most everybody knows that, so we’re not claiming to break new ground here. But we’re going to show you the details of what’s going on, what comes next, and how you should respond.